Consumer Experience Strategy
Nearly three-quarters of all senior executives see a link between customer experience and customer loyalty – but research indicates that less than half of all companies actually provide a positive customer experience. If you want to make the right impact on your target market and keep your customers interested in your products and organization, you need to plan for that success.
Create Irrational Loyalty
A Customized Consumer Experience Strategy to Help You Build Loyalty
Brightscout can help by working out a detailed, logical, effective customer experience (CX) strategy for your overall brand or current project. This process begins with our initial discovery interview. As we collect information about your overall vision for your brand or product, we also develop an understanding of your specific industry and customer base. We also make use of the buyer personas we derive from our user research to develop a clear image of your customers’ likes, dislikes and previous experiences.
Once we understand what kind of experience your customers desire, we can create a strategy to help you deliver that experience. For instance, we may recommend training in specific areas to help your employees resolve customer issues, answer questions and close sales. We may recommend specific changes to your website to enhance its user-friendliness and compel customer responses. Our team can also create customer feedback mechanisms to help you recognize any concerns or objections that may come up with your brand or product.
Why Choose Customer Experience Strategy with Brightscout?
An Intelligent Start
A comprehensive understanding of your industry, brand, and customers.
Cumulative Research
A powerful combination of design research, market research and user research.
Practical Tactics
A step-by-step plan for optimizing your website, products, and employee knowledge.
Ongoing Adjustments
Incremental course corrections as needed, based on customer and employee feedback.
CONTINUING FEEDBACK
Refining ROI From Your Customer Experience Strategy
A top-class customer experience is always a work in progress. Here at Brightscout, we understand the need to keep refining and remodeling your customer experience strategy. We do this by helping you collect customer and employee feedback on a continuing basis.
Our team crafts an actionable roadmap based on user feedback and research to help you build delightful user experiences across your products and marketing touch points.
Recent Work
Launch The Best Projects
The Brightscout team’s diverse skill set allows us to expertly tailor our services to match your needs across strategy, design, and development for mobile & web projects. From full-pr oject engagements to à la carte services, we help our clients launch the best projects possible.
industries
Industries we Specialize In…
Building highly-polished products in growing industries like yours.
Technology
Government
Health & Medical
Retail & E-commerce
Financial
Brightscout provides teams across diverse industries with the tools and insights they need to innovate. Use technology and design to capture value for your customers, drive growth and solve meaningful problems.
Our Work is Featured In
Design and Innovation Knowledge
From small businesses to innovative enterprise companies, Brightscout transforms innovation through design and technology product teams.
15 Lettermark Logo Designs That Will Blow Your Mind
With the advent of new technology and creative ideas, logo design is no longer just a static visual but also an evolving piece of design. Here, we have compiled a list of Lettermark Logos that are not just cool logos but also are great pieces of modern art. 1. Forward...
8 UI/UX Trends to Keep Your Eye On in 2022
If you're in the business of designing user interfaces or user experiences, you'll want to stay up-to-date on the latest trends. Here are some UI/UX trends to watch in the coming year. UI/UX Trends to Watch Making decisions around your brand's website, application...
15+ Figma Hacks to Make Your Design Super-Fast
Like many design teams we live and breathe within Figma. We asked our designers what plugins changed their workday for the better. So, without further ado we present to you. The best plugins you for designing efficiently in Figma. Rotate copies This plugin allows you...
Looking for other services?
The expert team at Brightscout specializes in building innovative technology solutions for enterprises.
