Peek Inside Our Minds
Peek Inside Our Minds
Peek Inside Our Minds
Peek Inside Our Minds

Expert-curated articles on design & technology for product teams and digital enthusiasts.

Black and white photo of a hand about to sign a contract
Teams & Ops
How to evaluate a B2B agency: 12 questions to ask before you sign
Written by
Charles Haggas
October 16, 2026
Reading time:
7min
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Hands typing on a laptop beside a notebook and phone, black and white close-up
Product Design
Feature Adoption in B2B SaaS: Why Customers Ignore What You Ship
Written by
Charles Haggas
October 23, 2026
Reading time:
7min
Person in a dark jacket and cap from behind, holding a flashlight, black and white"
Web & Digital
SaaS Trust Centers: What Enterprise Security Reviewers Look for on Your Website
Written by
Mike DeBonis
October 22, 2026
Reading time:
8min
Two people discussing at a desk with laptops and a phone, one gesturing, black and white
Teams & Ops
Retainer vs. Project: How to Choose the Right Agency Engagement Model
Written by
Ailen Herrera
October 21, 2026
Reading time:
7min
Hands typing on a laptop beside a notebook and glasses, black and white
Brand & Positioning
How to Measure Brand in B2B Without a Research Budget
Written by
Charles Haggas
October 19, 2026
Reading time:
7min
Black and white photo of a hand about to sign a contract
Teams & Ops
How to evaluate a B2B agency: 12 questions to ask before you sign
Written by
Charles Haggas
October 16, 2026
Reading time:
7min
Black and white photo of the Shopify website on a laptop screen
Web & Digital
Webflow + Shopify Integration: How to Choose an Approach Without Splitting Your SEO
Written by
Mike DeBonis
October 15, 2026
Reading time:
8min
Black and white desk scene with a laptop open to a case study and a notebook full of handwritten notes
Growth & GTM
B2B Case Studies That Sell: Structure, Proof, and Getting Client Sign-Off
Written by
Ailen Herrera
October 12, 2026
Reading time:
7min
Black and white photo of a lone figure walking into a foggy landscape
App Development
The Software Discovery Phase: What Happens Before the First Sprint, and What You Should Walk Away With
Written by
Mike DeBonis
October 8, 2026
Reading time:
7min
Close-up of an old compass on woven fabric, black and white
Web & Digital
B2B Website Navigation: How to Structure IA for Buying Committees
Written by
Mike DeBonis
October 6, 2026
Reading time:
6min
Close-up of fire flames in black and white
Teams & Ops
How to Fire Your Agency Without Blowing Up Your Roadmap
Written by
Ailen Herrera
October 2, 2026
Reading time:
6min
Person looking through a magnifying glass, face distorted, black and white
Growth & GTM
How B2B Tech Companies Show Up in AI Search (ChatGPT, Perplexity, Google AI)
Written by
Ailen Herrera
September 30, 2026
Reading time:
6min
Close-up of hands signing paperwork with printed reports spread across a table"
Growth & GTM
B2B SaaS Renewal Rates: Predicting Churn Before It Happens
Written by
Ailen Herrera
September 29, 2026
Reading time:
6min
MacBook Pro on a wooden desk displaying app wireframes in a design tool
Product Design
Empty States in B2B SaaS: The Most Neglected Screen in Your Product
Written by
Charles Haggas
September 28, 2026
Reading time:
Teams & Ops
When One Agency Isn't Enough: Managing Multiple Design/Dev Vendors Without Chaos
Written by
Ailen Herrera
September 24, 2026
Reading time:
6min
MacBook screen displaying sketched wireframes for a multi-page website layout
Product Design
How Much Does UI/UX Design Cost for a B2B SaaS Product?
Written by
Charles Haggas
September 23, 2026
Reading time:
Close-up of a design tool interface displaying a full brand guidelines document with layers panel visible
Product Design
UX vs. UI: A Founder's Guide to What Each One Means
Written by
Charles Haggas
September 21, 2026
Reading time:
6min
Black and white photo of someone editing a website design and color tokens in a design tool
Product Design
Design Tokens 101: The Foundation Most B2B Design Systems Get Wrong
Written by
Charles Haggas
September 17, 2026
Reading time:
6min
Black and white photo of someone working on a laptop near a window
App Development
The Technical Debt That Costs You Enterprise Deals
Written by
Mike DeBonis
September 14, 2026
Reading time:
6min
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