New Relic offers a comprehensive observability platform that enables engineering teams to monitor, debug, and improve their entire tech stack in real-time. It provides advanced analytics, AIOps, and a unified view across infrastructure, applications, and logs to enhance operational efficiency and ensure seamless digital experiences.
The Challenge
New Relic, a leading software analytics company, needed additional design and development support to help scale their brand across digital channels. Although their identity was well-defined, they were operating in a fast-moving landscape and required a trusted partner to execute consistently, efficiently, and in lockstep with internal teams.
The Solution
BRIGHTSCOUT embedded directly with New Relic’s internal teams to provide flexible support across design, development, and motion. Acting as an extension of their team, we helped implement brand updates on their website, supported campaign rollouts, produced visuals for marketing and landing pages, contributed to advertising videos, and removed blockers across creative and technical workflows. Our collaborative approach enabled faster execution and greater cohesion across channels.
The Results
The partnership allowed New Relic to maintain brand consistency while scaling creative output at speed. With BRIGHTSCOUT operating as a trusted extension of their team, they were able to move with agility, execute across multiple initiatives, and ensure their digital presence remained sharp, aligned, and high-impact.