Kihealth offers advanced at-home diagnostic tests that utilize molecular diagnostics to provide personalized health insights, empowering individuals to take proactive control of their well-being and prevent diseases before they develop.
The Challenge
Ki Health is a life sciences company focused on research, development and commercialization of novel diagnostics, products and services for the treatment of metabolic disease and related indications. Their products will be arming consumers with the knowledge they need to prevent and prepare from the comfort of homes.
The Solution
Ki Health partnered with us to develop a complete visual identity and digital ecosystem—including both a company website and a direct-to-consumer ecommerce website. The goal was to create a look and feel that conveyed scientific precision without feeling cold or clinical.
The Results
We delivered a refined, approachable brand system and applied it across two digital properties: a company site to establish credibility and tell their brand story, and a consumer-facing ecommerce site optimized for trust and conversion. Both sites share a cohesive aesthetic—bright, optimistic, and serene—reinforcing the company’s mission of empowering individuals through knowledge and innovation.